

Cube Branding wanted to shine a spotlight on one of the most important teams within the business, the project managers responsible for delivering world-class brand activations.
While clients often see the finished installation, they rarely see the planning, coordination and problem-solving that takes place behind the scenes. We recommended a Department Spotlight Video to showcase the expertise, attention to detail and personalities responsible for bringing complex projects to life for brands including Nike, LEGO and Red Bull.
Working closely with Jodie and the wider team, we captured honest conversations about the role they play, supported by footage of live projects, planning sessions and completed installations. Rather than simply explaining what the department does, the film demonstrates how the team's expertise directly influences the quality of the client experience.
Today, the video helps prospective clients understand the people behind Cube Branding's reputation while also giving future employees an authentic insight into the team, culture and exciting projects they could become part of.

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