Showcasing the Values Behind a Multi-Generation Family Business

Howarths

Project Overview

client name
Howarths
Industry
Professional Services
Product
Culture

Howarths wanted to showcase more than the services they provide. They wanted prospective clients and future employees to understand the values that have shaped the business for generations.

Rather than creating a traditional company overview, we recommended a Company Culture Film centred around founder Andy and his son Gavin, exploring the responsibility of building, protecting and passing on a trusted family business. Through honest conversations, we uncovered the stories, beliefs and principles that continue to influence the way the company operates today.

One of the most powerful moments comes when Andy reflects on seeing the Howarths name above the door and the responsibility that comes with maintaining the standards, reputation and trust associated with it. These personal stories help viewers understand not just what the business does, but why it has earned the loyalty of both clients and employees over many years.

The finished film now supports Howarths across its website, recruitment activity and social media, giving prospective clients confidence in the people behind the business while helping future employees understand the culture, values and sense of purpose that define the organisation.

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